Wheels Up

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About Wheels Up.

Wheels Up is a private aviation company that is disrupting the private aviation travel space with a number of industry-leading technology innovations while delivering an exceptional customer experience to our customers.

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Product at Wheels Up

Building the next generation of Wheels Up digital experiences. Working closely with designers, UX, developers, and company stakeholders to improve the customer’s digital experiences within the website & app.

 

Enhancements through the years as Product, owning the Customer Experience & Innovation

  • Delivered industry-changing “single search” private aviation booking experience connecting known and unknown aircraft supply to customers and operational team earning digital booking revenue topping $1.5B in the first 2 years post-launch.

  • Oversight of digital customer experience (iOS & Android and Web) driving deliverables resulting in YoY 68% increase in MAU and YoY 20% increase shop-to-book ratio.

  • Owned two-year re-architecture and UI redesign delivering 2.0 customer apps & website fully BE driven, 66% decrease in steps to book, 16 new digital features, 10% decrease in operational team emails and phone calls, 30% increase in members with digital booking.

  • Defined and aligned cross-department digital vision and scalability strategy via roadmap dedicated to empowering customers with self-service booking & travel management tools.